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The NWFA held an Intermediate Installation, Sand and Finish School at its training facility in St. Louis September 12-14. NWFA Technical Director Steve Seabaugh led the instruction of 32 students, along with assistant directors of technical training Rusty Swindoll and Glen Miller. Volunteer instructors included Jim Schumacher, 3M; Rob Johnson and Mike Anderson, Basic Coatings; Gene Jarka and Mike Rocher, BonaKemi USA Inc.; Wayne Lee, Clarke American Sanders; Timothy McCool, Cornerstone Flooring Inc.; Steve Crawford, Dura Seal; Roger H. Barker, Fortifiber Building Systems Group; Mike Osborn, Glitsa American; Michael Kordash, Independent HWFs & Inspection Services; Craig Dupra, Lenmar Inc.; Claus Wissutschek and Michael Klinge, Loba Wakol LLC; Michael F. Dittmer, Michael Dittmer Wood Floors; Greg Mihaich, Norton Abrasives; Tom Peotter, Oshkosh Designs; Wesley Croskrey, Start N Finish Hardwood Floor Products; Charles Garvey, Timbermate USA; Bob Vanderlinden, Vantage Home Service; Dave Stark, Virginia Abrasives Corporation; and Dave Posey, Wagner Electronic Products. Birch Creek Millwork Inc. (Terreton, Idaho) has been ranked No. 1,180 on the "Inc. 5,000 Index," which recognizes the fastest growing privately owned companies in the U.S. Distributor L. R. McCoy Co. Inc. (Worcester, Mass.) has hired Erick Peril as territory sales manager for the Southwest. Peril brings more than 20 years of flooring experience to the company.

Birch Creek Millwork Inc. has named Dennis Butcher Northwest regional sales manager. Butcher has more than 15 years’ experience in the flooring industry and was previously employed with Carpet One.

Mercier Wood Flooring (Montmagny, Quebec) has added René Savoie as sales representative for eastern Canada. Savoie most recently worked for Goodfellow.

Al Lewis, owner of Long Floor Distributing LLC (Richmond, Va.) has retired after 60 years of service. Lewis started with Long Floor in 1947 as one of three employees.

Vecoplan LLC (High Point, N.C.), a manufacturer of wood grinders and chippers, has promoted Mike Wilhoit to vice president of operations from his position as operations manager. The company has also appointed Todd Carswell vice president of technical services. Gentry Hardwood Floors (Fairfield, Calif.) has launched a new Web site at www.gentryfloors.com. The NWFA will hold an Intermediate Installation, Sand and Finish School in Charlotte, N.C., November 7-9. For more information, e-mail installationschools@nwfa.org or visit www.nwfa.org. Aspen Hardwood Flooring Inc. (West Chester, Pa.) is seeking an operations manager for its contracting business. The ideal candidate will have excellent organizational and computer skills. Knowledge of the hardwood flooring industry is preferred but not required. Résumés should be sent to aspenhardwood@aol.com or faxed to 610/429-1509.

Teka Hardwood (Jakarta, Indonesia) is looking for a regional manager to expand its customer base and work with existing customers. The preferred location will be based in the mid-Atlantic, Midwest or Northeast. Three years of wood flooring sales experience at either the distribution or manufacturing level is required. The compensation package includes salary, benefits allowance, expenses and commissions. Résumés should be sent to rcbrown@plyquet.com.

Babcock Floors (Santa Rosa, Calif.) is looking for a full-time journeyman sander and finisher. The candidate must be mature, have a clean driving record and be able to follow directions and work well without constant supervision. For more information, contact Daren at 707/539-6512. The NWFA’s newest Contractor Profit Report, "Sales Force Pricing: The Stockholm Syndrome," is now available. Written by Dr. Al Bates, the report examines why sales forces are so susceptible to pricing pressure from customers, how even modest price reductions can dramatically lower profits, and appropriate measures to take to avoid these issues. To get the full report, visit www.nwfa.org, click on "Services and Supplies," then "Statistical Reports," and then select "Profit Improvement Reports." For more information, contact the NWFA by phone at 800/422-4556 (U.S.), 800/848-8824 (Canada) or 636/519-9663 (local and international) or by e-mail at info@nwfa.org.